I’ve spent most of the night searching for wordpress themes for rikermedia.com – the new company I’m starting. I swear I have paralysis by analysis right now. It seems like there are millions of themes out there ranging from simple to complex to cheesy to ultra-professional. I’ve seen a few I like, and many I don’t.
While I’m perfectly capable of building a site from scratch, I just can’t justify the time. To be honest, as we get Riker Media up and running – I’m seriously thinking about being up front and honest with folks and saying that whenever possible we will find a template (wordpress or tumblr or whatever) that fits their needs and customize it from there.
Having read Tim Ferris’s 4 Hour Work Week several times, I’ve been seriously reevaluating things that should be built scratch, things that can be picked up already built, and things that I should pay someone else to build, all in an effort to focus on what I do best, which is to help people harness technology.
Unfortunately I was raised in an environment where we did everything ourselves and I’ve had a very hard time shaking the feeling that it’s ok to ask for help with things. This extends to all areas of my life from work to house cleaning to laundry. I’m seriously wondering if it’s worth my time to spend 2 hours a week mowing and caring for my lawn when I could pay someone to do it for me while I do other things.
Of course in a business sense I’m concerned how people will react to me telling them I will first try to find a template for their site, rather then building it from scratch. I’m sure some folks will appreciate my efficiency while others will want their own unique site, unlike any other (if there is such a thing nowadays).
I just can’t see spending the time and money to custom design every website. I’m sure some work will have to be contracted out, but for the most part I think there enough templates out there that most small businesses will be well satisfied with.
Maybe I shouldn’t have these deep thoughts so late at night when I’m tired.
